Posts

Showing posts from February, 2019

14 - Halfway Reflection

Image
1)  Tenaciousness is a competency.  What are the behaviors that you have used (or developed) to keep up with the requirements of this course?  I have established routines for when I will do my work, and I always put schoolwork into my schedule before anything else. I also find it helpful to just go somewhere where there are no distractions, like the library, and knock out what I need to get done. 2)  Tenaciousness is also about attitude.  Talk about a moment or two when you felt like "giving up." What pulled you through? Do you feel like you've developed a tenacious attitude during the past two months? What experience or experiences most contributed to this? I do feel like I've developed a tenacious attitude during the past couple of months. I feel like the biggest reason for this has been establishing more of a routine and waking up earlier and accomplishing something early on in the day, because this helps keep me motivated throughout the rest o...

13A - Reading Reflection No. 1

The book I chose was Elon Musk written by Ashlee Vance. 1) You read about an entrepreneur: What surprised you the most? A lot of things surprised me, but especially how interesting his family is, like his grandfather who took his kids on adventures around the world on his plane. Also the fact that Elon moved across country by himself when he was only 17 and didn't even have a place to stay for certain. I was also surprised that he had been thinking of tackling issues such as solar energy and space ever since he was little. What about the entrepreneur did you most admire? I really admire that he dreams big, and to him, pretty much anything can be achievable with the right amount of work. He's incredibly driven and he wants to help further the human race. He also isn't afraid to go into industries that he has little experience in. What about the entrepreneur did you  least  admire? I think the way he deals with situations and people a lot of the time c...

12A - Beginning of Buyer Behavior Process

The segment of customers I have chosen is people who want to plan out their meals every week as a way of being healthier. The people that I interviewed said that their need becomes present before they go grocery shopping, generally around once a week. One of the people I interviewed had been meal prepping as a way to have easy healthy meals, but they were making such similar dishes every time and it was difficult for them to be more creative but still prepare easy meals. The second person I interviewed said that they don't plan out their meals, they just make grocery lists before going to the store. But they said they want to start because they felt it would make it a lot easier to stay on track and it would keep them from wasting groceries. The third person I interviewed said they sometimes scroll through recipes on food websites and will pin them as bookmarks, so that later they can go back and buy the ingredients for those dishes that they want to make.  All three peopl...

11A - Idea Napkin No. 1

1)  You.  My major hobbies/passions include traveling, health and fitness, and cooking. I came up with the idea of this business because I was thinking of things that would be useful for me to use in my life, so I can envision myself using the app for planning out my meals every time I go grocery shipping. 2)  What are you offering to customers?  The app would provide an easy way to stay on top of finances and meal planning as well as making it easier to choose healthy options. It would let people find recipes and select the ones they want to make that week, showing all the information including nutrition information. It would give them a grocery shopping and enable them to integrate what they already have in their kitchen into the app. It would also help them save money by showing coupons that they can pin to the app and use at the grocery store.  3)  Who are you offering it to? The characteristics that my customers would have in common is t...

10A - Elevator pitch

Image

9A - Testing the Hypothesis, Part 2

I decided to change my opportunity~ My opportunity is an app idea that helps people manage their grocery shopping by letting them search from a database of healthy recipes, showing the nutrition information, then giving them a shopping list with everything they need and how much everything will cost. This can help them better manage their budgets by knowing how much they will be spending on their meals beforehand. In addition, they could clip coupons from their local grocery stores to use. Recipe planning apps are not new, but I think that having the aspect of managing and planning out the cost of groceries would be something that sets this idea apart.   I interviewed mostly college students because I believe that this would be a useful tool for that demographic. Generally people liked the idea of being able to have the convenience to select recipes and have a shopping list given to you. One person I interviewed asked if everything would be on the shopping list, even thi...

8A - Solving The Problem

Image
As I said before " I believe that there is opportunity for a platform sharing company for expensive items that aren't used very frequently, aimed towards college students."  I believe the solution to my problem should be some type of technology that connects students. This could be a website or an app (or both). The good thing about this service is that it would be relatively low cost to make, because I don't need any capital. The way that the company could earn money could be commission based, similar to Uber where a certain percent is taken from each transaction.

7A - Testing the Hypothesis, Part 1

The opportunity College students have limited finances and space in their residences, so a lot of them do not have many basic items that they would need occasionally but do not have here at college. I believe that this leads to the opportunity of a sharing platform business for college students to share things or rent things out from other students. The types of items that this is aimed towards is more expensive items that are not used often, such as any tools, art supplies, hammocks, step ladders, cooking items like a mixer or bundt pan, ironing board, etc.  I believe that all college students share this need to a certain extent. I used this opportunity in an earlier assignment where I interviewed people, but I interviewed more people to gain more feedback.  In summary, people who had this problem less were oftentimes people in a frat or sorority, because they already have a large network of people that they can ask if they really need something. Many people had ...